Yesterday, I mentioned the limited edition calendars that Butterball is giving away. I went to their site to get one this morning at 9am on the dot. I got there and it still had the message from yesterday saying that they were out for the day and to try again tomorrow, meaning today. I refreshed my page. Then it had a message saying that the calendars are all gone for today. It was literally less than 3 seconds.
I’m kind of getting frustrated with companies putting out promotional items, but only enough so that 8 people who must have quantum computers can ever get one.
From a marketing stand point, I get it; create something cool and get a lot of attention for your brand. But maybe make it so that real people can get in on the fun. They did say there will be more chances in November. Here are those dates again. November 7, a couple more days starting 17th, and then again on the 21st. The site opens up at 9am Central time.